After an Oklahoma police officer received his Starbucks cup with the word “pig” printed on it on Thanksgiving, a veteran-owned coffee company is stepping up to honor his police department.

Kiefer Police Chief Johnny O’Mara shared a photo of the insulting cup handed to one of his officers, who purchased the beverages on Thursday morning in Glenpool. The photo has since been removed from Facebook.

“My officer goes to Starbucks to get the dispatchers coffee as a thank you for all they do (especially when they’re working a holiday,)” O’Mara said on Facebook. “This is what he gets for being nice.”

After hearing about the incident, Starbucks spokesman Jory Mendes apologized on behalf of the store, calling the incident “absolutely unacceptable.”

“We are deeply sorry to the law enforcement officer who experienced this. We have also apologized directly to him and we are working to connect with the police chief as well as to express our remorse,” Mendes told KTUL.

Evan Hafer, the Green Beret founder and CEO of Black Rifle Coffee Company, said his veteran-owned and operated company has been, and will always remain, committed to supporting service members and first responders, according to Fox News.

“This is unacceptable. We always back the blue,” Black Rifle Coffee wrote in reaction to the Thanksgiving incident.

They also pledged in a tweet to “hook them up” with some caffeine.

Hafer then reached out to the Kiefer police department to donate some of their product.

“They’re the same guys who’ve deployed with us and then transitioned out of the military and into police forces across the U.S. We’re grateful, and we’re going to continue to find ways to show our gratitude,” they said in another tweet.

Black Rifle Coffee Company is a veteran-owned business that strives to hire other veterans. As of 2019, all of Black Rifle’s “leadership team” are veterans, as are 40% of their employees, Daily Wire reported.