In a survey of Campus Reform, the University of Florida students expressed their support for a name change of “Black Friday” due to the possibility of racial implications, one even saying it “sounds offensive.”
However, many reversed their opinions after learning that the term “Black Friday” has no connections with race, as Daily Mail reported.
The survey at the Gainesville campus was launched in response to the Chicago Tribune’s article headline “Black Friday should be renamed, so it is not ‘discriminating and profiling against black people.'”
It was an opinion article, without the author’s name, which reads “The name of the shopping day after Thanksgiving should not be called by the name of a nationality.”
“Black Friday should be called Holiday Buying Day, Spending Day, Charge Card Day, Green Backs, or something other than black, which is discriminating and profiling against black people,” the article suggested.
How did the survey take place?
Ophelie Jacobson, a student reporter, asked students if they planned to participate in Black Friday. Her mostly received replies were “no” as they assumed the “Black Friday” is deeply rooted in capitalism and consumerism.
She continued with the question of whether they’d like a rename for “Black Friday” and received many “yes” in return.
“Honestly, I’m down to rename that,” a student said, as Daily Mail reported.
Another student said that he doesn’t like the Black Friday name since he was a kid. He believed there was racial differentiation in stores.
He said: “Whenever I would go to stores, everything would be jammed packed, and I would see workers, kind of, it sounds wrong, but they would lean more toward the lighter-skinned people. Like, they would assist them.”
Another student agreed on the renaming idea for a quite simple reason: “I kind of agree it should be changed just because Black Friday sounds offensive.”
The Campus Reform reporter later informed interviewees that “The term Black Friday has nothing to do with race” before kept asking, “Should we still change it?”
“No. If it’s not about skin color, then I don’t see that there’s a problem,” one said.
Another reply came: “If you want just to rename it to, like, spare the feelings, then that’s not helpful.”
“Everything will be found offensive at one point,” said another.
The origin and meaning behind the term “Black Friday”
The term “Black Friday” refers to the day after Thanksgiving when retailers make a profit and go “into the black” after a year of losses and being “in the red.”
Black Friday was born initially after a financial crisis following the financial market crash, when Jay Gould and Jim Fisk, two of the most notoriously ruthless financiers at the time, cooperated to purchase as much as they could the nation’s gold.
The conspiracy finally came to light that Friday, causing the stock market’s free-fall and financial squeezing from Wall Street tycoons to farmers in September. Holiday shopping has been halted due to market fluctuations.