President Donald Trump on Friday, July 10, tweeted support the largest Latino-run company in the country as some Democrats encouraged consumers to avoid Goya Foods products after its chief executive complimented the president. 

Goya Foods CEO Robert Unanue was invited to the White House as part of President Trump’s Hispanic Prosperity Initiative, an executive order aimed at improving Latin Americans’ access to educational and economic opportunities.

During the Rose Garden speech, Unanue said, “We are all truly blessed … to have a leader like President Trump who is a builder. We have an incredible builder, and we pray. We pray for our leadership, our president.”

Unanue’s remarks immediately sparked calls to boycott Goya Foods from Democrats. “Oh look, it’s the sound of me Googling ‘How to make your own Adobo,’” Rep. Alexandria Ocasio-Cortez (D-N.Y.) tweeted.

Former presidential candidate Julian Castro tweeted: “@GoyaFoods has been a staple of so many Latino households for generations. Now their CEO, Bob Unanue, is praising a president who villainizes and maliciously attacks Latinos for political gain. Americans should think twice before buying their products.”

Latino Victory Fund CEO Nathalie Rayes even took the boycott calls a step further, urging people to boycott not just Goya Foods products but “anyone who stands with Donald Trump and against our community.”

Unanue refused to apologize for his comments praising the president, calling the boycott against him “suppression of speech.”

“So, you’re allowed to talk good or to praise one president, but you’re not allowed to aid in economic and educational prosperity? And you make a positive comment and all of a sudden, that’s not acceptable,” Unanue said on “Fox & Friends.”

Sen. Ted Cruz (R-Texas) also expressed his support for Goya Foods, blasting the left for “trying to cancel Hispanic culture and silence free speech.”

“Goya is a staple of Cuban food. My grandparents ate Goya black beans twice a day for nearly 90 years. And now the Left is trying to cancel Hispanic culture and silence free speech,” Cruz tweeted with hashtag ≠BuyGoya.