Despite the strong evidence of slave labor under the Chinese Communist Party (CCP) in Xinjiang and other parts of China, the NBA prefers to remain silent and not speak out on the issue, despite its close ties to the CCP, both because of the promising Chinese audience and because of the many historical brands associated with the NBA that produce low levels of exploitation in China. 

As is well known, the level of labor exploitation under the CCP are unprecedented. Just to give one example, about 85% of China’s cotton exports come from Xinjiang, where at least 1 million Uighur Muslims are currently detained in forced labor camps. Allegations also indicate fierce persecution of the religious minority.

The BBC in London recently visited the Xinjiang region to document the reported events, and CCP officials prevented them from filming.

For years, the infernal labor exploitation that Uighurs suffer, especially in the cotton industry, has been denounced. Particularly in recent months the facts have allowed them to be exposed on the front pages of some major media on several occasions.

Despite the public exposure of the facts, the NBA has not spoken out about human rights violations in China, even as it pursues a national social justice agenda accompanying the leftist policies of groups like Black Lives Matter. 

As reported by The Washington Free Beacon, in 2019 the NBA earned more than $500 million in Chinese audience revenue and signed a $1 billion agreement with Beijing technology giant Tencent to broadcast games exclusively in China. NBA China, a separate entertainment arm of the league, was valued at more than $5 billion by a sports consulting firm in 2019.

It is no accident that the NBA has become so committed to Black Lives Matter and its extreme leftist claims that they happen to be so connected to the underlying ideology of Chinese communism. At the same time, it has cracked down on those who criticized the CCP, as when former Houston Rockets general manager Daryl Morey faced a harsh reaction from his peers in 2019 for supporting Hong Kong human rights activists.

A well-known African American pastor in Detroit, the Rev. Marlin Reid, has decided to partner with different churches to jointly condemn Nike, the NBA, and other multinational corporations for supporting the Black Lives Matter (BLM) movement, while benefiting economically from slave labor in China under the CCP.

The accusation is based on the hypocrisy of these corporations, which choose to support the BLM movement, while at the same time closing multimillion-dollar deals with the totalitarian government of the CCP, without condemning, and even ignoring, the known human rights abuses in China.

How can injustice be tolerated elsewhere and then profit from it here in the United States? This is an excellent example of hypocrisy, said  Reid as reported by the Free Beacon.