Gallup’s latest poll shows that Americans’ trust in the media to report the news fully, accurately, and fairly sank to 36% this year, making it the second-lowest in the pollsters history.
The poll, released on Thursday, Oct. 7, indicates that only 7% of U.S. adults say they have “a great deal” of trust and confidence in newspapers, television, and radio news reporting.
In addition, 29% of the respondents have “a fair amount” of trust in media.
The combined 36% rate of media trust, falls to within four points of the 32% record low in 2016, amid the divisive presidential election campaign between Donald Trump and Hillary Clinton.
According to the poll, 29% of the public currently registers “not very much” trust and 34% have “none at all.”
The poll, conducted from Sept. 1-17, is the latest in Gallup’s tracking of the public’s confidence in key U.S. institutions, which began in 1972.
In Gallup’s history of polling, trust in the media reached high between 1972 and 1976 when the percentage of Americans expressing confidence in the press fluctuated between 68% and 72%. But the last time the majority of Americans expressed confidence in the media was in 2005.
The latest findings show that partisans’ trust in the media continues to be sharply polarized. Currently, 68% of Democrats say they trust the media a great deal or fair amount, but only 11% of Republicans and 31% of independents say so. However, Republicans’ percentage of trust held steady over the past year, while both Democrats’ and independents’ trust slid five points.
Brent Bozell, founder and president of Media Research Center at The NewsBusters, claimed that, “the leftist media do not report the news fairly.”
“Progressive media hacks should be embarrassed that only 31% of independents trust them,” he tweeted.