Presidential candidate Bernie Sanders is hoping South Carolina has warmed to his message after losing the 2016 state Democratic primary by nearly 50 points.

Sanders has spent months working to deepen his ties with the black community in South Carolina. He’s eager to prove that those efforts put him in a more competitive position in the state.

He will hold a rally in South Carolina on Thursday in his first trip to the state as a 2020 candidate.

Sanders’ 2016 loss in South Carolina to Hillary Clinton blunted the momentum he generated in the opening primary contests and exposed his weakness with black voters. Rather than skip South Carolina this time around, Sanders’ advisers say they plan to make a serious bid in the first-in-the-South primary state.